Alman Consulting achieved a top “5 Star” rating for a recently completed project funded by the Manufacturing Advisory Service. The client manufactured systems sold as capital equipment into the Business to Business Industrial Sector.
The project was to create demand for the company’s products and identify key decision makers in relevant target areas. The process analysed existing sales to clarify the best target areas for new business, produced a list of companies to approach, created the appropriate marketing message and contacted those businesses to locate the key personnel.
This was achieved with the added bonus of immediate requirements being identified that led to new orders exceeding £140k. The comment from the client was that they were “very pleased with what had been delivered” and they expected more business would come as a result of the project.